Marketing Campaigns

Kellogg School of Management offers an innovative portfolio of academic programs. Paid marketing campaigns raise awareness of the rigorous experiences each program provides and help the prospective student audience find the right fit. The custom design and rich content captures the targeted audience through email marketing materials and a series of web pages.

Prospective Student Landing Pages & Micro Sites

MBAi Program

MBAi is a joint program from Kellogg School of Management and the McCormick School of Engineering. A marketing campaign introduces the program through email communications, landing page, application web pages, and social media advertisement.

Kellogg Future Leaders

KFL is a deferred enrollment program for undergraduate students who are interested in securing a spot at Kellogg and gain access to resources for their future. Email communications and landing pages introduce the new program.

Strategy, User Experience & Design

The enhancements of the Kellogg Full-Time Program application process create a well-guided and seamless experience for the prospective student audience, from creating an account to finalizing an application to Kellogg.

Paid Media

Paid media rebranding campaigns introduce the new Kellogg brand and aligned with the updated Northwestern University branding system to create consistency in output and enhance the cohesion between organizations.

Awards & Recognition

International Conference on Computational Science (IC2S2)
Graphic Design USA Event Website Award – 2016

Evening & Weekend Program Website
Graphic Design USA Website Award – 2016

Excellence in Action, Collaborative Spirit Award – 2016
Excellence in Action Nominee – 2015-2018

Northwestern University
Service Excellence Award - 2016

Full-Time Program Website
The Webby Awards, Honoree - 2015

Executive MBA Program Website Design
Graphic Design USA Website Award – 2015

Executive MBA Program Website Design
Graphic Design USA Website Award – 2015

Design Work

Servicing all departments at Kellogg in branding, advertising, marketing, communications, paid media, fundraising, events and management